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Media & MarketingCoordination

We coordinate the event’s media and marketing presence so it reaches its audience before, during and after launch.

Media & Marketing Coordination

Overview

Your event reaches its audience

An event isn’t a success until people know about it, attend it and talk about it. We build a launch and promotion plan that sets the messages, channels and timing, and coordinate digital campaigns and media presence ahead of launch.

During and after the event, our team handles media relations, live coverage and photo and video documentation, so the event’s impact lasts well beyond the closing day.

What the service includes

  • Launch plan

    Messages, channels and campaign timeline.

  • Digital campaigns

    Content, ads and social media management.

  • Media relations

    Press releases and media invitations.

  • Media centre

    Setting up the media centre and managing interviews.

  • Live coverage

    Real-time coverage across platforms during the event.

  • Documentation

    Photography, video and a media report.

How the work unfolds

  1. 1

    Audience insight

    Defining the target audience and key messages.

  2. 2

    Plan & content

    Channel plan and content production.

  3. 3

    Launch & promotion

    Running campaigns and coordinating with the media.

  4. 4

    Coverage & reporting

    Event coverage, followed by a results report.

  • Digital City · FIFA World Cup 2034
  • Spherical screen at the International Conference on Occupational Safety & Health

At Roots of Growth, we don’t just see opportunities… we create them.